Rugby Social Trip - Orange

RUGBY SOCIAL TRIP

Orange wanted to gather the rugby community around a social experience.

I imagined the first road trip entirely controlled by fans on Twitter and Facebook. They could decide their next stop, host them and help them win the challenge.

I came up with the idea, wrote film, social posts and the case study. I followed up with the shootings and the content production.

This led to a series, with the Season 3 currently being prepared.